Αριθμός Σελίδων : 352
Διαστάσεις : 21 x 14 cm
How Networked Markets Are Transforming the Economy and How to Make Them Work for You
29.00€
Εκδότης: Ww Norton
Ημερ. Έκδοσης: 10/10/2017
Facebook, PayPal, Alibaba, Uber-these companies have upended entire industries by harnessing a single phenomenon: the platform business model. Platform Revolution delivers the first comprehensive analysis of how platforms match producers and consumers in a multi-sided marketplace, unlocking hidden resources and creating new forms of value. Platform Revolution explores the what, how and why of this revolution and provides the first “owner’s manual” for creating a platform marketplace.
It provides the essential guide to unlocking the potential of an economic landscape transformed.
ISBN: 978-0-393-35435-5 |
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